Spending Without Knowing the Return
Google Ads, a social media freelancer, a directory listing and an SEO retainer, and nobody can say which one brought last month's customers.
Marketing Consulting in Katy
A Clear Marketing Plan From a Sit-Down Session in Katy
Bring your numbers to our studio and leave knowing which channels to fund, which to cut and what to do first.
The Digital Elites offers online marketing consulting for Katy owners who want straight advice before spending more. We sit down at our studio and go through your Business Profile, website, ad accounts, social pages and email list with you, and work out where the next dollar does the most.
You don't have to hire us to run anything. Many clients take the plan to their own team or a freelancer and come back for a check-in each quarter.
Overview
What Marketing Consulting Means Here
Consulting is advice and a written plan, not a monthly service you're locked into. You get an experienced view of your whole marketing setup in one room.
Most Katy owners we meet run three or four channels at once, each set up by a different person at a different time. We put them all on one table: what each costs, what each produces and how they connect. Then we agree priorities for the next ninety days and write them down so your team, or ours, can act on them.
Sessions run at 3323 Upland Spring Trce, Katy, TX 77493. Out of town or short on time? We run the same session over video.
Why owners come in
Four Reasons Katy Owners Book a Strategy Session
Owners rarely come to us short of ideas. They come because they're paying for several things, aren't sure which ones work and have nobody independent to ask.
Conflicting Advice From Vendors
Every vendor says their channel is the answer. You want someone to weigh them side by side without selling you a package.
No Plan for Reaching New Areas
Katy keeps adding subdivisions. You want customers in Elyson or Fulshear but can't tell whether that's a job for ads, SEO or social.
A Team That Needs Direction
An in-house marketer or office manager handles posts and ads, but nobody has set priorities or targets for them.
What's included
What a Consulting Engagement Includes
Start with a single session or an ongoing advisory arrangement. Both are built from these pieces.
-
Pre-Session Marketing Audit
Before we meet, we review your website, Business Profile, ad accounts, GA4, Search Console, social pages and email platform with read-only access.
You arrive to a session where the digging is done, so the time goes on decisions, not logins.
We look at:
- Ad spend and cost per enquiry by channel
- Where website traffic and calls come from
- Business Profile rankings and reviews
- Social and email reach against the effort spent
- Tracking gaps that hide what's working
-
In-Person Strategy Session
A working session at our Katy studio, going through each channel on a big screen with you and anyone else who makes marketing decisions.
We talk plainly about what to cut. Owners often leave planning to spend less, not more.
-
Measurement Plan
A simple setup for counting enquiries by source: call tracking, GA4 events, UTM links on social and email, and a way to tie bookings back to channels.
If you already use CallRail, ServiceTitan or a booking system, we work out how to read the data you already have.
-
90-Day Action Plan
A written plan listing what to do, in what order, who does it and what it costs, from fixing your Business Profile to restructuring Google Ads.
Each item has a measure attached, so at the next session we can see what moved.
-
Team and Vendor Coaching
We brief your in-house staff, freelancers or other agencies on the plan, and review their proposals so you know what you're paying for.
Coaching covers practical skills, such as reading a Google Ads search terms report or scheduling posts in Meta Business Suite.
-
Quarterly Check-Ins
Every quarter we meet again, compare results with the plan and set priorities for the next ninety days.
Between sessions, email or call +1 (713) 487-8445 with quick questions.
The session
Questions We Answer in Your First Strategy Session
Every session is about decisions. We leave the theory out and work through the questions that decide where your money and time go next quarter, using your own numbers wherever we have them.
By the end you'll know:
- Which channel brings your best customers
- What to stop paying for this month
- Whether your budget fits your goals
- What to fix on your website first
- Who does each task, and by when
- How you'll measure it next quarter
If a question needs data you don't have yet, the plan includes how to start collecting it.
Measurement
How We Check Whether the Plan Is Working
Advice is only useful if it changes something you can count. We agree the numbers before you leave the studio.
| Measure | What it tells you |
|---|---|
| Cost per enquiry by channel | Which channels earn their budget and which don't |
| Enquiries by source | Where new calls, forms and bookings actually come from |
| Plan items completed | How much of the 90-day plan got done, and by whom |
| Close rate by channel | Which sources bring buyers rather than browsers |
| Repeat and referral customers | How many come back or send someone, tracked over time |
| Response time | How quickly enquiries get a reply after first contact |
Several of these need your team to record lead sources and outcomes. We set up a format they'll keep up with, often a shared sheet.
Recent work
Websites From the Studio Where We Meet
Sites we've designed and built in Katy. They show our website work, not consulting results. Hover over any project to scroll the page.
Website · Home services
J. Miles Design: case study
Site for a virtual interior design studio selling room makeovers, full-home packages and new-build plans.
Website · Construction
Waters Roofing: case study
Website for a Georgia roofing contractor covering repairs, replacements, metal, TPO and solar roofing.
Website · Home services
Huggy Homey: case study
Website selling Singapore home staging and interior renovation as a single service.
Website · Education
CounselTrain: case study
Website for a UAE provider of IT and professional certification training for teams.
Website · Healthcare
Frances Yeo Practice: case study
Website for a Singapore psychology practice offering assessments, psychotherapy and counselling.
Website · Retail
Vulcan Strength: case study
Website for a supplier of bumper plates, bars, racks and rigs for home and commercial gyms.
Website · Automotive
Team Benik: case study
Website for a go-kart parts seller, race team and driver development programme.
Website · Construction
Kepsake Kreations: case study
Website for a Tennessee renovation firm: basements, custom homes and outdoor living.
Website · Professional services
Resolute Management Consultancy: case study
Website for a Dubai advisory firm covering strategy, M&A, data and AI, risk and governance.
How it works
How a Consulting Engagement Runs
-
Intro Call
A short call to understand your business, goals and current spend, and to decide together whether a session makes sense.
-
Access and Audit
You share read-only access to your accounts. We review them and bring findings and questions to the session.
-
Studio Session
We meet at the Katy studio, or over video, and work through every channel with you and your decision-makers.
-
Written Plan
Within a few days you get the 90-day action plan, with owners, costs and the numbers we'll track.
-
Quarterly Review
We meet again to review results, adjust the plan and decide what to hand off, keep in-house or stop.
Not sure which of your channels is paying off? Start with one session at the studio.
Book a Strategy SessionOngoing advice
Advisory Retainers for Katy Business Owners
Some owners want a standing adviser rather than a one-off plan. A light monthly arrangement keeps someone experienced in your corner.
Fixed monthly fee, no long contract. Drop back to quarterly sessions whenever you like.
An advisory retainer includes:
- A monthly sit-down at the studio or online
- Review of reports from your team or vendors
- Second opinions on proposals and quotes
- Help hiring a marketer or choosing an agency
- Email and phone access for quick decisions
- An updated 90-day plan each quarter
If you later want us to run a channel for you, the retainer doesn't lock you in. Consulting and delivery are quoted separately.
Compare
Consulting, Full-Service Agency or In-House Hire
Each fits a different stage. The question is who sets the strategy and who does the daily work.
Marketing Consulting
You get the strategy, the plan and an independent view, and keep control of who carries it out. Suits owners with some in-house help or vendors they want to keep.
Full-Service Agency
One team plans and runs SEO, ads, social and your website. Suits owners who want the work off their plate entirely.
See Our Marketing ServicesHiring In-House
A full-time marketer knows your business day to day but often works alone. Consulting alongside them adds strategy and a second opinion.
Read About ConsultationPlenty of clients use all three at different times. Starting with consulting tells you which one fits right now.
Your plan
A Consulting Plan Built Around Your Business
What we cover depends on your size, your channels and who will do the work after the session.
We prepare around:
- Your current marketing spend across every channel
- Revenue goals and the services you want to grow
- The parts of Katy and nearby towns you want to reach
- Who on your team handles marketing today
- Contracts and vendors you're already committed to
- Seasonal peaks and dates you're planning around
Sessions are quoted at a fixed fee up front. The more we know beforehand, the more of the session goes on decisions.
Learn About The Digital ElitesFAQ
Marketing Consulting Questions We Get in Katy
We won't put a figure on it before we've seen your accounts, your market and how you handle enquiries today. What we commit to is a plan with measures attached, so at your next check-in your own numbers show what changed.
A single session, including the pre-session audit and the written plan, is a fixed fee quoted before we start. Advisory retainers are a fixed monthly fee with no long contract. Anything the plan recommends, such as ad spend or software, is a separate cost you decide on.
No. The plan is yours to use with your team, a freelancer or another agency. If you'd like us to run part of it, we quote that separately, and saying no has no effect on the advice.
At our studio, 3323 Upland Spring Trce, Katy, TX 77493. Owners from Fulshear, Brookshire, Cypress and Sugar Land come in too. We also run sessions over video for anyone who'd rather not travel.
Read-only access or screenshots for Google Ads, GA4, Search Console, your Business Profile, social accounts and email platform, plus your rough monthly spend and revenue goals. If something's missing, we work with what you have.
Yes. We go through the scope, pricing and contract terms with you and tell you plainly what's standard, what's missing and what to ask before signing.
Owners spending on two or more channels without clear results, businesses with an in-house marketer who needs direction, and anyone about to hire an agency who wants a second opinion first.
Usually within a couple of weeks, depending on how quickly we get account access for the pre-session audit. Call +1 (713) 487-8445 or send an enquiry to pick a date.
Sit Down With Us and Plan Your Next Quarter
Tell us what you're spending and what you want to grow. We'll set a time at the Katy studio or on video, review your accounts beforehand and send you home with a written plan.