Organic SEO
Google Business Profile, service and location pages, technical fixes and review generation, so you show up for "near me" and job-specific searches.
Digital marketing
Digital Marketing Planned Around Calls, Bookings and Sales
Search, ads, social and email working from one plan and one set of numbers, instead of five vendors guessing.
The Digital Elites runs SEO, Google Ads, social media, email and e-commerce marketing for service businesses, specialist firms and online stores. Every channel reports into the same GA4 property and call tracking, so you can see which one paid for itself.
Most businesses don't need all five channels at once. We'll recommend the two that fit your budget and buying cycle, and add the rest when they've earned it.
Channels
Five Channels, One Plan
Each page covers what we do in that channel, what we track and how we price it. Start with one, or ask us which pair suits your business.
PPC and Google Ads
Search ads, Local Services Ads and Performance Max with negative keyword lists and call tracking, judged on cost per enquiry rather than clicks.
Social Media Marketing
Meta Ads and organic content for Facebook and Instagram, with TikTok or LinkedIn added when your buyers are there. Posts planned monthly, ads checked weekly.
Email Marketing
Klaviyo or Mailchimp flows for review requests, service reminders and win-backs, plus a monthly newsletter that past customers actually open.
E-commerce Marketing
Google Merchant Center feeds, Shopping and catalog ads and cart-recovery emails for Shopify and WooCommerce stores, reported as revenue and ROAS.
Recent work
Websites Behind Our Marketing Work
Sites we designed and built for clients. These show our website work, not campaign results. Hover a project to scroll the page.
Website · Home services
J. Miles Design: case study
Site for a virtual interior design studio selling room makeovers, full-home packages and new-build plans.
Website · Construction
Waters Roofing: case study
Website for a Georgia roofing contractor covering repairs, replacements, metal, TPO and solar roofing.
Website · Home services
Huggy Homey: case study
Website selling Singapore home staging and interior renovation as a single service.
Website · Education
CounselTrain: case study
Website for a UAE provider of IT and professional certification training for teams.
Website · Healthcare
Frances Yeo Practice: case study
Website for a Singapore psychology practice offering assessments, psychotherapy and counselling.
Website · Retail
Vulcan Strength: case study
Website for a supplier of bumper plates, bars, racks and rigs for home and commercial gyms.
Website · Automotive
Team Benik: case study
Website for a go-kart parts seller, race team and driver development programme.
Website · Construction
Kepsake Kreations: case study
Website for a Tennessee renovation firm: basements, custom homes and outdoor living.
Website · Professional services
Resolute Management Consultancy: case study
Website for a Dubai advisory firm covering strategy, M&A, data and AI, risk and governance.
How it works
How We Build a Marketing Plan
-
Find Where Customers Come From
We read GA4, Search Console, your ad accounts and your call log to see which channels bring customers today and which only bring traffic.
-
Set Up Tracking
CallRail numbers, form tracking and conversion events go in before any new spend, so every channel is judged on the same numbers.
-
Pick the First Two Channels
Based on your budget, margins and how fast you need calls, we start with the pair most likely to pay back. Usually that is search plus one more.
-
Launch and Tune Weekly
Campaigns, posts and flows go live with your sign-off. Search terms, ad tests and email results are reviewed every week.
-
Shift Budget Monthly
Each month we compare cost per enquiry across channels and move money toward what's working. New channels get added once they've earned a test.
Running several channels already? We'll show you which ones are carrying the others.
Request a Marketing ReviewFAQ
Digital Marketing Questions Owners Ask
We won't put a figure on it before we've seen your market, your site and what each channel does now. Anyone who promises a number on the first call is guessing. You will get call and form tracking across every channel from month one, so the enquiry count and cost per enquiry come from your own data.
If you need calls this month, Google Ads or Local Services Ads. If you can wait three to six months for results that never charge per click, SEO. If you have a list of past customers and no follow-up, email is the cheapest win. Social and e-commerce marketing come next for most businesses, sooner for stores and visual brands.
Each channel has a fixed monthly management fee, quoted in writing before we start. Ad spend is paid directly to Google, Meta or Microsoft, and tools like Klaviyo or CallRail are billed to you at cost. No percentage-of-spend fees and no long contracts.
Yes. Some clients keep social in-house and hand us search and email, or keep their SEO agency and bring us in for Google Ads. We agree who owns which accounts and reports, and share one dashboard so nobody double-counts the same lead.
Each channel gets its own tracked phone numbers and UTM-tagged links, and GA4 records the source of every form. We report enquiries by source instead of adding up each platform's own conversion claims, which nearly always total more than the real number.
You do. Google Ads, Meta Business Manager, GA4, Search Console and your email platform are set up under your business, with us added as users. If you leave, you remove our access and keep everything.
See Which Channel Is Pulling Its Weight
Send us your current spend by channel and the work you want more of. We'll tell you where we'd cut, where we'd add and what we'd leave alone.